Meet Our Team
Dave Williams
President

Some people remember where they were when we first landed on the moon; others simply remember the first time they met Dave Williams. Let’s start here: Dave is the man. When people hear that CinemaCake is in town, they know they’re in good hands because Dave is behind the project. That peace of mind a client has goes back to day one, when Dave first got into event filmmaking, because he jumped in feet first and without abandon. He never looked back and we are the better for it. The work that CinemaCake produces is a testament to Dave’s energy and talent: it starts at the top and works down to every moment of every frame.
Watch Behind the Scenes on how this photo shoot was done.
Sheryl Williams
Vice President

She is the behind the scenes woman of mystery (and sometimes in front) Wonder Woman. Do adjectives describing her frequently use the word “woman” twice in the same sentence? When talking about Sheryl, nothing can be downplayed as she is the glue—no, batter—that keeps CinemaCake together. Alongside Dave, she leads the team into cinematic glory from the desktop to the big screen; every element of production sees her influence, from lining up the shoots to comments on the final edit. The CinemaCake family wouldn’t be complete without Sheryl and we wouldn’t have it any other way.
Steve Rudick
Cinematographer

The Cowboy. Ever see the Big Lebowski? Remember the narrator? Steve almost had that role, but was eventually turned down because his read was “too authentic.” Whatever, we’re glad to have Steve—Hollywood doesn’t know an original when they see one. As one of the founding fathers of CinemaCake, clients know that they are in for a treat when Steve is around because he only shows up for “The Big Dance” as he calls it. Thanks, Steve, you’re always our go-to pinch hitter in the 9th with two outs, or when we just need a good shooter with a good soul.
Matt Peck
Cinematographer/Editor
Matt is totally the guy you want on your team. In internet speak, he can has all your edits. Not only numero uno for the Extreme Lightweight/Welterweight Champion of our Editor’s Contest, he’s also a really nice guy. Like, really nice. Like, we were at a restaurant the other day, and he not only tipped accordingly, but he asked to see the chef and compliment him on a fine Monte Cristo. It was a diner!! Who does that?! Matt Peck. Oh, and he likes NYC. Don’t know if he likes any of the sports teams, but if we hear about it, he’s totally fired. Just kidding; he’s awesome and we’re lucky to have Matt around.
Michael Richards
Writer
From his secret lair in an undisclosed but secure location, Michael cranks out script after script. Somehow he has found a way to crawl inside the heads of our clients, using the events of their past, whether real or imagined, to create the perfect storyline. But it doesn’t stop there. The original music and songs he creates and performs for the films have a habit of getting stuck in your head long after the event is over. We don’t really know where he comes from, and we don’t know where he goes, we’re just glad that whenever we shine the ‘cake-symbol’ into the night sky, he appears.





