Jingle Jam 2008 at the Simeone Foundation Automotive Museum : CinemaCake

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Jingle Jam 2008 at the Simeone Foundation Automotive Museum

December 17, 2008

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Tonight’s major sponsors included the Philadelphia Chapter of the National Association of Catering Executives (NACE), the Philadelphia Chapter of the International Special Event Society (ISES), the Philadelphia Chapter of Meeting Professionals International (MPI), the Philadelphia Public Relations Association (PPRA), the Philadelphia Convention and Visitors Bureau, the Professional Convention Management Association (PCMA), the Hospitality Sales and Marketing Association International (HSMAI), and many others.

The rain and snow did not stop this year’s crowd who were treated to the food of Stephen Starr at his name-brand restaurant-themed stations. I could have eaten the Edamame Raviolis at the Buddakan station all night.

I was proud to be involved in a themed bar and dance floor called The Bar Wash. Chiseled male models with painted-on t-shits and sexy women in car wash-themed costumes served adult beverages from concealed tubes and ghostbuster-style canisters. The entire dance floor was framed in truss, 25 feet wide, 40 feet long, and 20 feet high. Three 50 inch plasma screens dotted the upper support truss and both sides of the dance floor walls were wrapped in semi-transparent white netting that we used to project Blu-ray HD imagery of the inner workings of a real car wash.

Behind the Scenes: Brian Toner of Eventions Productions joined me on the shoot. We explained to the car wash manager last week what we wanted to shoot and he got such a kick out of the idea, he actually made customers wait while we filmed. The Bar Wash was a collaborative effort of Eventions Productions, Sandy O Studio, Studio Signs, and CinemaCake